1/13/2024 0 Comments New hype house locationThe two youngest members are home-schooled But I kind of woke up one day and I was like, I am going full throttle with this.” “A job – all you have to do is show up for work and it’s guaranteed money. “I was kind of hesitant to leave my job,” says Cameron Lee, who worked as a forklift operator and didn’t have a large social media following when he started. Most of the creators gave up college and 9-to-5 jobs to move into the Collab Crib. They also handpicked a few others based on their social media content, followings and recommendations. Together, they brought in some content creators they’d worked with over the years and knew would get along. When Dorsey decided to start the Collab Crib, Dean was the first person he turned to. "We have a strategy, and that strategy is to work 100 times harder than everyone else," he says. Dean turned to Dorsey to help manage his blossoming social media career.Ĭollab Crib founder Keith Dorsey first brought the group of young influencers together in December 2020. ![]() He was introduced to the influencer world eight years ago when Dean – his best friend – became popular on Vine, the video-sharing app that was a precursor to TikTok. Born and raised in Atlanta, the 34-year-old has seen his hometown grow into a major entertainment hub. ![]() The most-followed person on TikTok, Charli D’Amelio, was part of the Hype House collective in Los Angeles, the subject of a Netflix series.Ītlanta’s Collab Crib started at the height of the pandemic in December 2020.ĭorsey, the man who brought the group together, describes himself as a business developer, talent manager and serial entrepreneur. Living together allows them to learn from each other, film content together and sometimes grow their followers faster. In the past few years, similar mansions full of young influencers have sprung up in Los Angeles, Las Vegas and other major cities.Ĭontent houses can be beneficial to creators. The six-bedroom home sits on a hill in a gated community south of Atlanta, away from prying neighbors and fans who might pop in unannounced. “We have a strategy, and that strategy is to work 100 times harder than everyone else,” says Keith Dorsey, the Collab Crib’s manager. Others have invested in voice coaches and acting classes. Some have secured brand deals and plan to start their own product lines. They want to be dancers, pop stars, comedians and rappers. The Crib’s members hope to leverage their growing fame to break into TV, movies and music. ![]() Together they hustle to create videos, expand their fan bases and stand out in the crowded influencer market.Īnd they’re earning money and building careers, one video at a time. You might not recognize them on the street, but combined they have some 30 million followers across Instagram, Facebook, TikTok and YouTube. The Collab Crib members are Marcus Bolton, 8 Khamyra Sykes, 15 Noah Webster, 19 Theodore Wisseh, 20 Oneil Rowe, 21 Kaychelle Dabney, 23 Kaelyn Castle, 24 Cameron Lee, 26 Tray Bills, 26 and Robert Dean III, 30. The popularity of social apps such as TikTok has given rise to a new entertainment industry, one that capitalizes on viral and trendsetting videos. Missing is the house's 10th creator, Kaelyn Castle. According to a 2021 Seattle Times story, the manse is valued at upward of $131 million.From left, Robert Dean III, Tray Bills, Khamyra Sykes, Oneil Rowe, Noah Webster, Kaychelle Dabney, Marcus Bolton, manager Keith Dorsey, Theodore Wisseh and Cameron Lee pose for a photo outside of the Collab Crib in Fayetteville, Georgia. ![]() The house, at least at one time, featured “enough software and high-tech displays to make a newlywed feel as though she were living inside a video game,” per a 2008 Fortune magazine profile of Bill’s ex-wife Melinda Gates. A 1995 New York Times feature nods to biographers of Gates as the origin of the estate’s name: “In almost every room-and some of the outdoor spaces as well-the Gates place will be ‘a virtual Xanadu,’ in the words of Stephen Manes and Paul Andrews, authors of Gates, a recent biography published by Doubleday.” At the time of the interview, the complex featured a trampoline room with 25-foot ceilings and walls of video screens, a 60-foot swimming pool, and a gym paneled with stone from a local mountain. It has serious functions, but entertainment is most of it.” His suburban Seattle home became known as Xanadu 2.0. In 1994, when asked what he does with his money to entertain himself, Gates responded “I’m building a house.
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